The soils in Piemonte are influenced by their location within the mountain. The top of the hills are poor and essentially based on alluvial deposits. The lower part of the mountain is made up of clay-limestone soil with a variable proportion of sand, which often determines the degree of finesse in the wines. Piedmont sits at the foot of the Western Alps which encircle the best sites around the cities of Alba and Asti - made up with calcareous marl and sandstone.

Fabrizio Iuli is located in Montaldo, a small village in the yet undiscovered region of Monferrato - home of Barbera. Fabrizio, with the help of friends, established this small co-op in 1998 with a clear aim: combining their individual experiences in viticulture, selecting grapes, managing the land and winemaking to produce Barbera del Monferrato of the very highest standard. The vineyards comprise of some of the oldest Barbera plots in the region - are all located in interesting micro-climates, and share the white calcareous clay soils, which is the perfect combination for outstanding quality.