The soils in Piemonte are influenced by their location within the mountain. The top of the hills are poor and essentially based on alluvial deposits. The lower part of the mountain is made up of clay-limestone soil with a variable proportion of sand, which often determines the degree of finesse in the wines. Piedmont sits at the foot of the Western Alps which encircle the best sites around the cities of Alba and Asti - made up with calcareous marl and sandstone.

Conterno Fantino was founded in 1982 by lifelong friends Claudio Conterno and Guido Fantino. The two had long discussed innovative ideas about wine, but were also well versed in classic vineyard management and traditional wine-making skills. In 1994, they built a new modern winery high up in Monforte d’Alba, within the Bricco Bastia terroir, overlooking the Alpi Piemontesi range. The Conterno Fantino philosophy is firmly based on allowing the meticulous care they take in their vineyards to express itself as clearly as possible in the bottle.